BUSINESS IS JUST BUSINESS? NOT SO, ACCORDING TO the Business Families Centre at UBC’s Sauder School of Business. In fact, family was the original business, and continues today to account for the majority of business activity, contributing over 60 per cent of Canada’s GDP and 70 per cent of new jobs. Now, the enduring success of family-owned companies like Ford is raising awareness of the role family plays in business, exhibiting the strength of values families bring to our corporate and community landscape, and coming out ahead through tough economic challenges.