Much as BCBusiness supports an occasional lapse in business formal attire, we feel we must offer the following caveat to the denim impaired: please, no mom or dad jeans! In other words, avoid elastic waists, snap-front closures or highrises that reach just below the armpit. Stonewashed finishes are also taboo. To participate in Jeans Day, visit www.jeansday.ca.
Clockwise from top left:
Sweden’s Cheap Monday unisex tight fit original dark wash, $78, www.dutildenim.com;
Women’s KasilJeans Democracy fit, Hepburn wash, $228, www.dutildenim.com;
Men’s Taverniti boot cut James jean, $250, www.holtrenfrew.com;
Women’s Lafayette in Alloy Moonlight wash by Vancouver-based Fidelity Jeans, $196, www.fidelitydenim.com;
Women’s True Religion Stella Nine Lives, $298, truereligionbrandjeans.com;
Men’s Rockstars by Vancouver-based designer Jason Dussault of Dussault Apparel, $125 at select Bay locations, www.hbc.com;
Levi’s handcrafted Hesher jeans, $228, www.dutildenim.com;
Women’s button pocket Small Town jeans, $238, www.dutildenim.com;
Men’s Nudie Thin Finn Organic Dry jeans, $178, dutildenim.com;
Women’s Lindy silhouette in Vintage Light Bali wash by Mavi, $98, www.mavi.com
