Social Media
BCBusiness Facebook Caption Contest XII
Enter a sharp caption over on Facebook to win ultimate fame, glory and to get your name in the magazine.
Shit Marketers Say
Two local companies jump on the Internet meme bandwagon. But what's the ROI on a funny video?
Social Media in Background Checks
Think twice before digging up dirt on potential employees via social media.
Lessons From the Stop Kony Campaign
The Stop Kony campaign shows how social media can amplify a message.
Social Media Is Officially Important
Social media is (finally) being endorsed as a serious business booster.
Crowd-Sourcing a Business Idea
Locals get the chance to influence the shape of a Main Street business.
The Untapped PR Resource of Vancouver Bloggers
Capitalizing on the PR and marketing utility of prominent local bloggers, like Vancouver's Hummingbird604.
Facebook Shake-up: Flight Attendants, Air Canada, and CUPE
Social media casts a new variable into CUPE labour negotiations.
The Merits of Word-of-Mouth Marketing
Going guerilla, like Nurse Next Door, can help small businesses gain notice in the marketplace.
The Social Gaming Boom
In case you have missed it, the world is undergoing a transformation, or rather a gamification.
Creating a Technology Usage Policy
Drawing the line between business and personal use on office technology.
B.C. Salmon Farmers Association's Online Battle
The BCSFA confronted its online detractors in a social media battle. But was it the right choice?
Tooting Your Own Horn on Twitter
"Twitter! Huh, good God. What is it good for?" growls Steve Burgess. His answer? Not much.
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