Marketing
BCBusiness Facebook Caption Contest XII
Enter a sharp caption over on Facebook to win ultimate fame, glory and to get your name in the magazine.
Answering The Call For Sustainable Health Care in B.C.
Ministry of Health uses creative video campaign to engage B.C. residents.
Killing Innovation With Apathy
Build your brand currency by celebrating your organization's innovations.
Shit Marketers Say
Two local companies jump on the Internet meme bandwagon. But what's the ROI on a funny video?
Social Media in Background Checks
Think twice before digging up dirt on potential employees via social media.
Lessons From the Stop Kony Campaign
The Stop Kony campaign shows how social media can amplify a message.
The Business Name Game
Will your business name lead to sweet success or leave a sour taste in consumers' mouths?
Social Media Is Officially Important
Social media is (finally) being endorsed as a serious business booster.
Crowd-Sourcing a Business Idea
Locals get the chance to influence the shape of a Main Street business.
The Untapped PR Resource of Vancouver Bloggers
Capitalizing on the PR and marketing utility of prominent local bloggers, like Vancouver's Hummingbird604.
Facebook Shake-up: Flight Attendants, Air Canada, and CUPE
Social media casts a new variable into CUPE labour negotiations.
Protesting Dick Cheney
Protesting visiting "authors" like Dick Cheney just enhances their profile – and book sales.
Rebuilding Cities with Sustainability and Branding
Rebuilding a city brings opportunities to futureproof, improve sustainability, and build the city's brand.
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