Video: Unite With Art at Maynards Auction House

Maynards Industries is wielding contemporary art as a tool to attract a younger crowd and groom future auction-goers.

In the summer of 2010 at Maynards Auction House in Vancouver, the "Unite With Art" fundraising gala raised in excess of $460,000.00 for UNICEF'S "Unite for Children, Unite against Aids". Check out the video below to see the art and items up for bidding at the evening's events.

For more on auctions, read "A Bid for Fortune" from the BCBusiness December issue, where Timothy Taylor delves into the complexities and changes arising for auction houses.

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