Mandy Farmer
President and CEO, Accent Inns
What’s your top goal for 2010?
My top goal is to increase revenue by 10 per cent. We’ll do that by improving customer service and building on our reputation for corporate social responsibility.
How will the Olympics impact your organization now and in the years to come?
The neat thing I wasn’t expecting from the Olympics is how it has helped shape our values as a company. We were faced with the opportunity to jack up our rates, but we felt that our preferred corporate clients still have business to do, so we are going to offer those rooms to them at their regular rates.
Who or what inspires you?
I am the third generation in a family business, so there’s a lot resting on my shoulders in the sense of a strong history of successes and ideals in our inner family. I’m inspired to live up to them.
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