BCBusiness Magazine | February 2010
cover story
Promoters insist the Games will be a major boost for B.C. businesses. Will the gamble really pay off?
By Claude Adams
Hits and misses in Olympic branding.
By David Allison
The 2010 Olympics are fueling dreams of powerful united West Coast region called Cascadia.
By Peter Severinson
Past Games show that, while there are benefits, hosting the Olympics is always a tricky business.
By Kerry Banks
features
A wild housing market is forcing Invermere to decide what kind of community it will be: quaint town or vacation mecca?
By Erin Millar
AbeBooks founder Boris Wertz is putting his money into more new media.
By David Jordan
What Bologna can teach Vancouver about the power of the co-op.
By Frances Bula
Plans to promote B.C. wines are leaving some store owners sour.
By Peter Mitham
How Sean Heather leveraged a passion for socializing into a successful restaurant career.
By David Jordan
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