NABS 2010 Cannes Lions Screening

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The big networks' top dogs: Bruce Hamlin (l) of Rogers TV and Brad Kubota of Global BC.

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Local ladies Ashleigh Smith (l) of OMD and Clio de la Llave of Booje Media get a little inspiration from their sisters overseas.

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Global TV's peeps (from left) Candice Beanlands, Daniel Limawan, and Jennifer Zaballero were out in full force for the private screening.

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Christof Trafford (l) of Newad and Donovan Pagtakhan of Homorazzi audition for the next cover of GQ mag.

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Ad creators or ad models? Jackie Robillard (l) and Norrie Zaplatynsky of Spring Advertising make it a tough call.

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Jarrid Grimm (l) of Newad and Riaz Meghji of Breakfast Television are smart, dapper, and dressed for success.

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Ladies behind the infamous posters you read while sitting on the can (from left): Jen Goodman, Jodie Driemel, and Sarah Morris of Zoom Media.

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Joe Balango of City TV/OMNI gets a lucky arm around Ashlee Utterback of Thinkbox Marketing/Chatterbox Social Media.

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From left: Jenn Wallis of Fusion Communications group, freelancer Jackie Burgman, and Laurie McLay of Bear Studios & Sistar Films kick back, relax, and enjoy the ad reel.

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Ladies beware: Watson and Wilson are out on the hunt. Matt Watson (l) of Cineplex Media catches up with old pal Bob Wilson of Rogers Media at the theatre.

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The fantastic team behind it all (from left): Riaz Meghji of Breakfast Television; Jarrid Grimm of Newad; Jason Snider of NABS; Julia Watts of Gala Events; Loraine Brown of NABS; and Dawn Chubai of Breakfast Television.

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Media bucks Shari Hughes (l) of the Northshore News and Nick Misisco of Global TV/SHAW catch up before the show.

Event: NABS 2010 Cannes Lions Screening
Venue: Vancity Theatre
Date: Jan. 27, 2011

We all need a little inspiration from time to time. The National Advertising Benevolent Society (NABS) hosted an exclusive event for the "mad men and women" of Vancouver to gather and toast the best of their kind from around the world. Top ad execs from Vancouver's finest ad agencies were invited to a private screening of the world's best TV commercials, which were all award winners from the 2010 Cannes Lions International Advertising Festival.

From Old Spice's man to WWF's monkey, the ad execs saw them all. Creative juices flowed and imaginations wandered to next year's screening when maybe, just maybe, one of their ads would win top honours at the world's largest and most prestigious advertising festival.

 
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Sheryl Yen
Sheryl Yen, on sabbatical at present, is a social-media manager and aspiring haikuist.
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